All content below was created with the purpose of providing to media to support the media release. These assets were embedded into many of the articles.
My team's role was to lead all content creation to support the program. Original concept by Tony Kause. Driving footage obtained from Commonwealth//McCann.
- Executive Creative Director: Iain Lanivich
- Creative Director: Tony Kause
- ACD/Copywriter: Jaime Perry
- Copywriter: Tommy Simon
- Art Director/Designer: Ashley Ruen
- Producer/Editor: Cassie Kline
- Earned Media: Kara Tagle